A short film about Cool Aid's history & philosophy

The Victoria Cool Aid Society has been building hope, lives and community in the Capital Region for over 40 years, since 1968, through a wide range of programs including supported housing, community health and dental services, emergency shelter, and a casual labour pool for adults who are homeless or in need of help.

This video is a historically-focused, 28-minute documentary about Cool Aid's history, philosophy and many services. It was filmed in 2008 during Cool Aid's 40th Anniversary . The video will be aired on television (see schedule below), shown at Cool Aid presentations, and is now online (play below). Two smaller versions will be produced, i.e. 30-second public service announcement (PSA) and a 3-minute webcast.

40 Years of Cool Aid Culture from Cool Aid Society on Vimeo.

Live Premiere Screening

During Homelessness Action Week, join Cool Aid for the premiere screening. The film presentation is free – on Saturday, October 17th, from 2 pm to 4 pm in the sanctuary of St. John the Divine church, 1611 Quadra Street, downtown. After the film, there will be a short discussion.

Broadcast Premiere

Showtimes on Shaw TV, channel 11 are:

Sat., Oct. 17th at 10 PM
Sunday, Oct. 18th at 9 AM
Sunday, Oct. 18th at 11 AM
Sunday, Oct. 18th at 5:30 PM
Sunday, Oct. 18th at 11 PM
Tuesday, Oct. 20th at 3 PM
Thursday, Oct. 22nd at 9:30 PM

If you have any Cool Aid memorabilia, such as photos, film or a story to share, please contact Cool Aid (250-383-1977). Historical submissions are also be welcomed online.